The Rulebook for Your Partners
An affiliate program is a partnership, and every partnership needs boundaries. Your Terms & Conditions (T&C) document serves as the legal backbone of your program. It tells affiliates exactly how they get paid, how long their tracking cookies last, and crucially, what they are forbidden from doing.
Using a generic template can leave you exposed to brand damage or margin theft. This Affiliate Terms & Conditions Generator helps you draft a policy that specifically addresses modern risks like coupon scraping, PPC bidding wars, and FTC non-compliance.
Prevent Fraud
Explicitly ban self-referrals and fraudulent traffic sources. If it's not in the terms, it's hard to enforce later.
Protect Margins
Stop "coupon poaching" by defining strict rules on which discount codes generate commissions.
Legal Compliance
Mandate FTC disclosures and compliance with email marketing laws (CAN-SPAM / GDPR) to shield your liability.
Key Sections Included
This generator builds a document covering the four pillars of a secure affiliate program:
- Commissions & Payouts:Defines the rate (e.g., 20%), the cookie window (e.g., 30 days), and the payout schedule (e.g., Net-30). Crucially, it clarifies that commissions are calculated on Net Revenue (excluding taxes/refunds).
- Promotion Restrictions:Outlines what marketing methods are banned. This typically includes bidding on your branded keywords in Google Ads (PPC) and sending unsolicited email (Spam).
- Coupon Policy:Specifies that affiliates may only earn commissions when using a coupon code assigned to them. This prevents them from scraping public codes to steal attribution.
- Termination:Gives you the right to remove any affiliate from the program at any time, with or without cause. This "at-will" clause is your ultimate safety switch.
